31/05/2017

In Marketing

[Google Revolutionises Marketing Attribution For In-Store Sales](/content/blog/google-revolutionises-multi-channel-marketing-attribution/ "Google Revolutionises Marketing Attribution For In-Store Sales"/index.html)

If you don’t know which of your marketing channels are generating revenue, it can be difficult to give credit to those sources, making working out the real return on investment for your marketing efforts very difficult. This is especially challenging when it comes to sales...